Website Aimed at Attracting Talent to Kingston Wins EDCO Award

Published on: 2020/02/11 - in News

The City of Kingston has announced its Possible Made Here website received the 2019 Workforce Development & Resident Attraction Award of Excellence from the Economic Developers Council of Ontario (EDCO). The award was received at the 63rd Annual EDCO Conference and Showcase that took place between February 4th and 6th in Toronto.

The website, with its goal to help recruit qualified individuals for in-demand jobs by showcasing the advantages of living and working in Kingston, was selected from 98 other entries by a panel of judges with experience in marketing, communications, tourism, workforce development and industrial/commercial development.

“I’m thrilled that the Possible Made Here talent attraction portal was recognized with an award” said Mayor Paterson. “The portal is incredibly dynamic with a host of tools people can use to really understand what Kingston as a community has to offer. It is a shining example of what can be accomplished through community collaboration – so a big thanks to the volunteers, business owners, and countless stakeholders that made this portal possible – proving that possible is made here!”

PossibleMadeHere.org was developed with input from two community working groups and includes sections with job search tools, a cost of living calculator, a neighbourhood quiz, and an interactive city map. It was created by the City, community partners and local employers as part of the Workforce Development and In-migration Strategy.

The two community working groups that helped develop the website were the Data Analytics Working Group and the Employment Brand Working Group.

According to a release: The Employment Brand Working Group, which identified the theme of “possibility” as something that resonated with our target audience. The possibility of access to nature, owning a home, short commutes and rewarding careers help attract people to Kingston. Supported by provincial funding, the Data Analytics Working Group focused on developing tools in partnership with the Queen’s Centre for Advance Computing to make the portal unique.


Image: Google