CTV has announced that Kingston-born music legend Bryan Adams has joined THE LAUNCH as a celebrity mentor and producer. Award-winning singer-songwriter Jann Arden has also been added to the lineup of celebrity mentors for season 2.
“It’s a true honour to have musical icons such as Bryan Adams and Jann Arden join the second season of THE LAUNCH,” said Randy Lennox, President, Bell Media. “Our mentors and producers deliver an unparalleled degree of exceptional music industry knowledge that will be essential for our emerging artists to deliver hit after hit each week.”
The episode featuring Bryan Adams is being filmed in front of a live audience today, October 12, in downtown Toronto.
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“What a list to round out the mentor and producer team on The Launch!” said Scott Borchetta, Founder/President/CEO of the Big Machine Label Group and co-creator and Executive Producer of The Launch. “From musical icons Bryan Adams to Jann Arden, we are set for one heck of a second season and I can’t wait to get started!”
Each week, THE LAUNCH showcases record executive Scott Borchetta, Québec pop star Marie-Mai, Host Liz Trinnear, an Award-Winning Music Producer, and a Celebrity Mentor.
Along with Bryan Adams and Jan Arden, this season’s announced mentors include Max Kerman from the Arkells, Sarah McLachlan and Ryan Tedder, who was the creative force behind Season 1’s certified platinum hit single “Ain’t Easy” by Elijah Woods x Jamie Fine.
Ticket details to attend a live taping for season 2 can be found here